It was lost on me until just yesterday that I’ll be recovering from my second mastectomy during breast cancer awareness month.
I have mixed feelings on the month, most of which are summed up in Barbara Ehrenreich’s brilliant essay, Welcome to Cancerland: A Mammogram Leads to a Cult of Pink Kitsch. I’ll be thinking about this throughout the month and certainly posting about it more, as it’s my first BC awareness month after my own first cancerversary.
I will say this, though I don’t think sending in your crusty yogurt lid, or buying a pink blender can be classified as part of a movement and is just another sad commodification of a serious, and life-altering situation.
Sending a check to an organization of your choice, volunteering, or offering assistance to a person who needs your help or a pick-me-up in the form of a card, flowers, a cup of tea and some company is far better in my opinion then buying a pink spatula and feeling like you did your part.